The entire first floor operates strictly as an immersive exhibition. Visitors follow a curved sand-and-rock walking trail lined with natural reeds and cinematic LED screens projecting rolling ocean waves, framing a spectacular central void where a giant sculpted rock tower rises into the upper story.

The second floor transforms into a sleek, metallic-accented testing gallery. It showcases the brand's entire award-winning portfolio under uniform lighting, letting you fully swatch and sample formulas organized cleanly by target concern (Soothing, Hydration, Pore Care, and Brightening).

Do not miss the interactive photo booth tucked into the upper level. Snapping a keepsake photo inside the studio and completing their quick social media check-in options routinely unlocks a free travel-sized Hyalu-Cica Water-Fit Sun Serum—an absolute local holy grail famous for its weightless, chemical-filter water fit that leaves zero white cast.

Skip the guesswork and use their specialized digital skin-type scanners on the second floor. The system breaks down your exact oil-water balances, allowing the multilingual staff to prescribe the perfect line—such as the pink salt Poremizing collection for sebum control or the gold Centella line for immediate redness calming.

Make a direct line for the Centella Poremizing Quick Clay Stick Mask. Unlike chaotic traditional clay tubs that easily spill in your luggage, this clever roll-on stick extracts deep pore impurities and smooths skin texture on the fly without ever drying out your skin barrier.