Each floor behaves like an independent concept pavilion. The first floor focuses on experiential pop-up pods and local art installations; the second level acts as a high-energy playground for color makeup, idol culture, and curated luxury fragrances; while the upper floors focus strictly on daily clinical skincare and content creation labs.

Houses a highly unique, in-store wellness lounge on the ground floor. It serves custom, refreshing botanical tonics and beauty-inspired collaboration mocktails that switch out monthly to mirror the latest seasonal wellness concepts.

Head directly to The Corner Goods Shop on the first floor. This is the only place in Korea that stocks Olive Young's exclusive, limited-edition branded lifestyle merchandise—such as minimalist aesthetic eco-bags and travel collectibles—making for highly unique souvenirs.

Because this is a massive flagship location, long checkout queues form during peak evening hours. Walk directly to the upper floor cash stations or utilize the designated self-service instant tax-free kiosks to finalize your purchase in a fraction of the time.

Make the third floor your first destination if you are hunting for viral skincare items. It features automated AI-driven multi-spectral skin diagnostic hubs that output an immediate ingredient blueprint tailored to your exact moisture levels before you purchase products.